Elevate your everyday
Upgrade your back posture with our advanced support
As Seen In
Adaptive Alignment
Our cross-tension design promotes upright posture without stiffness.
Breathable Comfort
Soft, lightweight fabric you can wear all day — or just an hour a day for lasting change.
Minimalist Form
Designed to look clean and modern — ideal for wearing over light clothing at home, work, or the gym.
Support that moves with you.
We created Alura to simplify better posture. No bulky braces, no wires — just wearable support that fits comfortably over your clothes and fits seamlessly into your daily routine.
"Effortless support, beautifully designed."
"Subtle, stylish, and actually effective — Alura One is a posture essential."
"Improves posture without getting in your way — sleek, strong, and smart."
"The one posture support we kept reaching for."
Frequently asked questions
How long should I wear it daily?
Start with 1 hour per day. As your posture improves, you can gradually increase to 2 hours if needed.
Will it fix my posture permanently?
Alura One helps retrain your muscles to align naturally over time. With consistent use, most users feel long-term improvement.
Can I wear it under clothes?
It’s designed to be worn over light clothing for best comfort and breathability. Not intended for layering under tight outfits.
Does it help with back or neck pain?
Many users report reduced upper back and neck tension after regular use. It encourages a healthier posture that can ease strain.
Is there a guarantee?
Absolutely. We offer a 30-day money-back guarantee. If it’s not right for you, return it — no questions asked.